Jeff Vaughan brings more than 35 years of experience to his role as founder and president of Vaughan Communications Group (VCG), a full-service public relations firm in Allentown, Pennsylvania. Over the past 20 years, VCG has served a wide variety of organizations and brands, including National Geographic, The Saturday Evening Post, Carpenter Technology Corp. (NYSE: CRS), Bonefish Grill, Live! Entertainment and Hospitality and the American Hockey League’s Lehigh Valley Phantoms. Today, his firm’s clients include the public companies Truist (NYSE: TFC) and CrossAmerica Partners (NYSE: CAPL) as well as the privately held manufacturing company Victaulic, and City Center Investment Corp., the real estate developer behind a billion-dollar urban revitalization in Allentown.

Prior to launching VCG, Jeff was a public relations executive at NBC in New York City and later at multimedia publisher Rodale, gaining more than 15 years of experience promoting high-profile national brands and personalities. Jeff represented Today-Weekend Edition and Dateline NBC with Jane Pauley and Stone Phillips and also served as director of communications for Prevention magazine and executive director of corporate communications for Rodale. Jeff currently serves on the board of directors for NFL Hall of Famer Andre Reed’s charitable foundation and on the advisory committee for Embrace Your Dreams. He is a graduate of Muhlenberg College in Pennsylvania.

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